The O2 launches Conference Week 2016
The world’s most popular music and entertainment venue, The O2, has cleared its arena diary for a week in September 2016 for back-to-back, large-scale corporate events across seven consecutive days. Billed as the first Conference Week since opening in 2007, the period will also see its range of smaller event spaces reserved for more intimate corporate meetings, breakout sessions and team building.
The diary is held from 4 – 11 September 2016 and the arena will be set up with a modular infrastructure, making it easy to accommodate events from 3,500 people up to 15,000 delegates.
In addition clients will benefit from high-density Wi-Fi allowing 15,000 attendees to connect at once, a draping system to make even the largest space feel intimate and a world-class events team on hand to meet each and every client requirement.
The O2 recognises the value of business events to the capital and hopes the initiative will not only become an annual event, but will act as an incentive to encourage large corporate brands to choose London and The O2 for their next conference or event. In the past year The O2 successfully hosted large corporate events for clients including KPMG, St James’s Place and The Salvation Army, as well as a series of awards ceremonies from the BRITs to the National Television Awards.
Steve Sayer, Commercial Director at The O2, commented: “Conference Week underpins our commitment to the corporate events sector. Clearing our diary for the first time in this way allows us the flexibility to hold numerous events and offer true value to our clients. London is competing on the world stage for the conference business and we at The O2 are supportive of any efforts to bring more business to this city. We believe our venue offers the perfect setting for any brand or organisation.”
Tracy Halliwell, Director of Business Tourism & Major Events at London & Partners, said: “London’s connectivity and ease of access combined with its rich culture and heritage makes the city an exciting destination for meeting organisers. The O2 is an iconic London landmark, alongside being a standout venue for meetings and events. Dedicating a week specifically to conferences is a fantastic new proposition for the venue and will help showcase the diverse offer of The O2 for both consumer events and corporate activities.”
Only twenty minutes from central London on the Jubilee Line, The O2 sits at the heart of the regenerated Greenwich Peninsula. Next door to London’s newest 5* hotel The Intercontinental London – The O2, the venue is also home to 26 bars and restaurants, a cinema, Brooklyn Bowl as well as urban mountaineering roof walk experience Up at The O2.
Research conducted by Media Insight Consulting reveals that The O2 is one of the most recognised venue’s in the UK with one in three UK adults having attended at least once since the building opened, rising to 40% for 25-34 year olds.