Somerset House, London’s stunning 18th Century Thames-side venue, wanted to promote its conference and events offerings, boosting awareness amongst key influencers, as well as endorsing the location as an elegant and picturesque wedding venue.
Stories were generated, maximising awareness amongst the venue’s key target audience, such as wedding planners, event organisers and corporate bookers. Press releases were distributed focusing on the venues exquisite setting for unforgettable wedding photography and promoting Somerset House’s striking river views.
Emphasis was placed on Somerset House’s discreet and private spaces for small unobtrusive meetings and events. Highlighted in particular was the Courtauld Gallery, promoting how event organisers can host an event in one of the finest small art galleries in the world.
Press coverage generated in key wedding press including: Your London Wedding, Brides and Guides for Brides.
Press coverage was secured in key conference and events trade press including: Event magazine, M&it and Square Meal Venues & Events, as well as agent specific publications including Expotel’s Dial Magazine.